Developed the creative direction and visual identity to build awareness for EDF's expansion into North American energy trading, logistics/transport, and commercial energy provision.
Brand Awareness & Digital Marketing
The website served to enhance brand awareness, provide comprehensive information regarding EDF's products and services, and function as a key component in the marketing strategy for the expansion into the new North American energy markets.
EDF's Story & Spirit
Created an inspiring video designed to generate enthusiasm among North American customers and employees by vividly portraying who EDF is and what it believes in.
EDF Partnering for Progress
A printed and digital (PDF) brochure to facilitate in-person discussions and support the North American market expansion efforts.
Project work created while employed at Savage Brands. My role in the project in bold.
Team members: brand strategist, creative director, associate creative director, copywriter, photographer, illustrator, web development team, account manager
Team members: brand strategist, creative director, associate creative director, copywriter, photographer, illustrator, web development team, account manager
